Ubeeqo / Europcar Mobility Group
Year
2017
Deliverables
- Billboards
- Tram / Bus wrap
- Flyers
- Landing page
- Display network banners
- Social media
- Bike seat
- Raincoats
- Stencil
Take granny out when you feel like taking granny out
Ubeeqo Carsharing Summer/Autumn 2017 online & offline campaign, including billboards, public transport, gadgets, street actions, landing pages, banners and social media. The campaign takes a rather alternative way to market the product suggesting it as an extra mobility solution. The use cases represent an original approach to illustrate the occasions a car sharing solution can be of great help, aiming to get as close as possible to the user’s everyday life.