Client
Ubeeqo / Europcar Mobility Group
Year

2017

Deliverables
  • Billboards
  • Tram / Bus wrap
  • Flyers
  • Landing page
  • Display network banners
  • Social media
  • Bike seat
  • Raincoats
  • Stencil

Take granny out when you feel like taking granny out

Ubeeqo Carsharing Summer/Autumn 2017 online & offline campaign, including billboards, public transport, gadgets, street actions, landing pages, banners and social media. The campaign takes a rather alternative way to market the product suggesting it as an extra mobility solution. The use cases represent an original approach to illustrate the occasions a car sharing solution can be of great help, aiming to get as close as possible to the user’s everyday life.